Business

What Is A Brand Promise & Why Do You Need One?

With many brands within an industry competing for the same pool of customers, being able to communicate your point of difference and establish what your brand stands for in the mind of consumers is essential in order to keep up. This is where your brand promise comes in.

Tips For Avoiding Cash Flow Surprises in Your Business

As a business owner you may not think that your cash flow is something you need to visit on a regular basis, but considering that 82% of businesses that fail, fail due to poor cash flow management, this may be something you want to rethink. It is an incredibly important part of your business and ultimately contributes to your business’s financial success.

The Importance Of Emotional Intelligence In Leadership

Our emotions have an influence over every interaction we have throughout the day. They determine how we respond to conflict, challenges, and opportunities; they play a part in the effort we demonstrate, the behaviors we express, and how we interact with others. Simply put, our emotions are powerful!

How To Implement Successful Teamwork In Your Business

Collaboration forms the backbone of any business and its success. Strong and effective teamwork helps to build morale in the workplace, which in turn improves the productivity and quality of work, with problem-solving made easier as a collaborative effort, ultimately improving organizational profits.

How To Discuss and Guide Employee Goal Setting

Helping employees set, and reach their goals is an integral part of every manager’s job. Employees want to be able to see how their work contributes to the big corporate picture, and by guiding and discussing their goal setting with them you will be highlighting this connection, not only for them but for you as their manager.

Transitioning Your Team Back To The Workplace

As restrictions begin to lift and vaccination rates rise, many companies have begun to make, and in some cases have actioned, plans for a safe return to the workplace. However, for some employees, this transition may be harder than first thought, with a resistance to return due to safety concerns or a reluctance to give up the flexibility they have had with remote work.

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